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Are we remembering the moment or just the social post?
The way we showcase our experiences online can shape and distort our memories, blurring the line between reality and perception

Jade Burrell
May 1, 20253 min read


The nostalgia cycle trap
Regurgitating culture, reviving aesthetics and romanticising the 2010s – is it time to start embracing the present?

Jade Burrell
Apr 26, 20254 min read


How TikTok Shop tricks you into playing a game you always lose
Impulse buying has been turned into a game, and it’s slowly robbing app users blind. Let's break down the dirty tactics to save you from yourself

Jade Burrell
Apr 18, 20253 min read


Minimalism’s dirty secret
Ditch the clutter, toss the chaos, and keep the space that actually works for you.

Jade Burrell
Feb 28, 20253 min read
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