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How bouldering became the cool kid of exercise

  • Writer: Jade Burrell
    Jade Burrell
  • Jul 28, 2025
  • 3 min read

Once the domain of dirtbag climbers and outdoor purists, bouldering has become the trendiest way to break a sweat. Whether you're in it for the challenge, the social scene, or just an excuse to wear chalk-covered trousers, there’s a reason everyone is jumping on the climbing bandwagon.


It used to be that bouldering was the hobby of scruffy vanlifers and hardcore mountain types – people who slept in parking lots, ate freeze-dried lentils, and thought a shower was something you earned after sending a V10. But today? It’s your friend with the tote bag and tattoos. Your coworker with suspiciously strong forearms. It’s the couple on a second date trying not to slip off plastic holds in front of each other.


In short: bouldering is hot right now.


Why is everyone suddenly climbing things?

Part of the appeal is that bouldering feels like the anti-gym. There’s no treadmill monotony, no overfriendly instructors yelling through headset mics. Instead, you get short bursts of intense effort that feel more like solving a puzzle than pumping iron. Each “problem” – the term for a climbing route – is a blend of strength, balance, and strategic thinking. It’s equal parts brain and brawn. And it’s addictive.


Add to that the fact that most indoor bouldering gyms look more like converted industrial art galleries than old-school fitness centres. Think exposed brick, warehouse lighting, curated playlists, and a café serving locally roasted oat flat whites. They’ve become natural gathering places for a certain kind of cool, urban creative. The kind who owns a film camera, has strong opinions about bike lanes, and can hang from a fingerboard for a suspiciously long time.


Not everyone sticks around

That said, bouldering isn’t for everyone. Someone who manages a busy climbing wall told me that a surprisingly high percentage of people don’t come back after their first session. Why? Because bouldering can be brutally challenging – and sometimes intimidating.


For newcomers, the combination of finger pain, muscle soreness, and the embarrassment of frequent falls can be off-putting – especially when you’ve fallen off a V0 next to someone flashing (first attempt success) a V8+... 

It demands a willingness to look awkward and vulnerable in public, which isn’t everyone’s cup of chalk dust. Plus, it’s not a low-impact workout; if you’re expecting a chill climb, be ready to sweat and strain muscles you didn’t know you had.


But for those who push past that initial discomfort, bouldering can quickly become a passion. The challenge itself is part of the draw: learning to move your body in new ways, figuring out the “beta,” and celebrating small victories up the wall. In other words, it filters out the casuals and keeps the truly hooked.


It’s social – but not cringe

What really sets bouldering apart from other fitness trends is its unique social dynamic. You’re technically climbing alone – but you’re never really alone. People gather around the same wall, offering beta (tips), encouragement, or just watching each other wipe out in the most graceful way possible. There’s camaraderie without forced interaction. You can show up solo and still feel like part of something.


This makes it particularly appealing to post-pandemic twenty- and thirty-somethings who want to be around people – but maybe not in a sweaty HIIT class where everyone has to do synchronised burpees.


Touching grass, sort of

And for all the indoor facilities popping up in cities, bouldering still has that rugged, outdoorsy DNA. There’s an aspirational thread running through it: the idea that, someday, you’ll graduate from the colour-coded holds of the gym to real rock in Fontainebleau or Yosemite. That even if you never go outside, you're doing something kind of outdoorsy. You’re basically communing with nature… just indoors. With crash mats. And air conditioning.


So, is it worth the hype?

Bouldering is physically demanding, mentally stimulating, and weirdly fun. It can build full-body strength, improve balance and coordination, and even boost problem-solving skills. But more than that, it’s one of the rare activities that hits the sweet spot between fitness, lifestyle, and social scene.


It’s sweaty but stylish. Solo but social. And, crucially, it lets you fall repeatedly without judgment. Which, frankly, feels like a good metaphor for being in your twenties.


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